The last 13 TV commercials I saw. I love TV. If I'm home, it's likely on. Because I spent decades in advertising, I pay attention to how networks and marketers target me and what TV commercials I see.
So I made note of what was promoted to me on a random Thursday night.
1. JP Morgan Wealth Management. I'm already a Chase customer, and Chase is the #1 bank in Chicagoland, so it makes sense I'd see this commercial.
2. Voltaren. I'm a lady of a certain age, and I am creaking a bit more every day, so this OTC arthritis cream commercial seems appropriate.
3. Intuit QuickBooks. Financial software. I'm neither self-employed nor a small business owner, so nah.
4. Indeed. An employment website. I'm neither looking for a job nor hiring anyone, so nah.
5. Mando. You know that Lume Deodorant you see all the time? Now there's one for men. I don't care.
6. Angi. It used to be called Angie's List. If I needed a new contractor, I might use it.
7. Ro. An injectable weight management med. This commercial wouldn't interest me at all except she says "little prick," and I'm juvenile so it gets my attention.
8. Mtailor. Tailored clothes made by measurements taken from your phone. I love this idea and I think the commercial misses the point. It only shows men, while mtailor does make jeans for women, as well. Yoo-hoo! Woman here!
9. Xfinity. "Discover unmissable shows and find what you love." I owe my soul to Xfinity. They already have my internet, cable and landline phone service. So yes, I can see why people like me see this ad.
10. Pooph. An odor remover spray. I keep meaning to try this because I have two cats/two litter boxes. In the commercial he sprays Pooph directly into his mouth. It's kinda creepy, but it addresses my concern about product safety around my cats.
11. Lerner and Rowe. "Lerner and Rowe are the lawyers for you. Call 222-2222." You see similar spots for your own local injury lawyers, don't you?
12. Mando again. I'm still not a smelly man.
13. Granite stone cookware. I'm sure these are lovely, but I have pots and pans I bought in 1980 that are good as new because ... well ... I never use them.
Do you find that the commercials and web banners you see are for products/services you would actually purchase?
Please join us for THURSDAY THIRTEEN. Click here to play along, and to see other interesting compilations of 13 things.
For a while I was seeing commercials for things like Green Giant vegetables and Pop Tarts and Kellogg's Frosted Flakes, which made me think perhaps people had stopped buying them so much because of the higher prices. I noticed them because I didn't remember seeing them for a long time. But most commercials do not offer me anything I need or want.
ReplyDeleteI see a lot of commercials for medications. I'm of the opinion that if the medication has the budget for ads, then it's too expensive for me. (And I'm not on any medications, so...) Largely lost on me, those ads.
ReplyDeleteoh.. i don't think i saw any of these commercials recently (though heard ads for a couple on radio - i think xfinity was one).. now i know i am going to make a subconscious list of the commercials i see next
ReplyDelete